De la idea al modelo estructural: Investigación conceptual en ciencias de la administración
Palabras clave:
investigación conceptual, ciencias de la administración, SEM, PLS-SEMSinopsis
De la idea al modelo estructural: Investigación conceptual en ciencias de la administración es una obra metodológica que guía al investigador para transformar una idea inicial en un modelo estructural defendible, especialmente bajo la lógica SEM/PLS-SEM. El libro explica cómo pasar del tema al fenómeno investigable, del problema a la pregunta estructural, de la teoría a las variables, y de los conceptos a constructos medibles con indicadores, hipótesis y criterios de evaluación. Su aporte central es mostrar que un modelo SEM no inicia en el software, sino en una arquitectura conceptual sólida, coherente y metodológicamente viable.
También presenta una ruta progresiva en siete capítulos: delimitación de la idea, construcción del sistema conceptual, formulación de variables e hipótesis, operacionalización de constructos, evaluación del modelo de medición, análisis estructural avanzado y conversión del modelo en tesis, artículo, capítulo o informe académico.
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